Government advisory
Appointed to the Enterprise Digital Advisory Forum and the SME Growth & Entrepreneurship Taskforce — the Irish government’s two principal bodies for shaping technology and entrepreneurship policy. VC in Residence at UCC.
New book, 2027: We’re Doing This Wrong. Learn more
Founder · Investor · Ecosystem Architect · Author
Creator of Ecosystem Architecture — The discipline of building economic infrastructure that shapes conditions instead of chasing outcomes — for governments, corporates, and the founders they’re trying to serve.
Work featured in
The Book · 2027
How to build entrepreneur ecosystems that actually work.
Learn moreJoin the launch listVenture Partner · Sure Valley Ventures
Pre-seed and seed AI companies across the UK and Ireland.
Learn morePitch me at SVVSpeaking
150+ keynotes and panels since 2016.
Book DCBoards & advisory
Operator experience, investor discipline, ecosystem literacy.
Learn more
About
I’m a four-time founder and operator, and today a Venture Partner at Sure Valley Ventures, backing early-stage AI companies across the UK and Ireland.
Alongside the operating and investing, I’ve spent two decades wiring the infrastructure around founders: founding hubs, running accelerators, advising governments, chairing boards. Cork-based, globally networked, and increasingly focused on one question: why do most ecosystem strategies fail, and what would it take to actually get this right?
The book is the argument. This site is the working notes.
Ecosystem
For twenty years I’ve worked on the wiring of entrepreneurial economies — the parts that don’t make the press release. Policy, infrastructure, capital pipelines, community, and the quiet compounding advantages that separate cities that produce founders from cities that host events.
Appointed to the Enterprise Digital Advisory Forum and the SME Growth & Entrepreneurship Taskforce — the Irish government’s two principal bodies for shaping technology and entrepreneurship policy. VC in Residence at UCC.


Long-form work with global technology and enterprise leaders on how to engage with startup ecosystems in ways that actually create value on both sides — not innovation theatre in a nicer building.
Founded Republic of Work, Cork’s largest innovation hub. Group CMO at Dogpatch Labs / NDRC / HBAN. Founding council member of Scale Ireland. Executive Director of BUILTINCORK.
Startups personally supported globally — through hubs, accelerators, one-to-one advisory, and the international network built across two decades of doing this.

Most ecosystem strategies are innovation theatre in a nicer building. The countries and cities that get this right stop building stages — and start building infrastructure.
We’re Doing This Wrong
The Doctrine
Six ideas that separate architects from administrators. Verbatim from the manuscript of We’re Doing This Wrong.
Ecosystem Architecture is the deliberate design, structuring, and orchestration of interconnected components within entrepreneurial systems — to optimise resource flows, remove barriers, and create compounding value.
Chapter 1 · What Is Ecosystem Architecture?Programmes ask: “What services should we provide to startups?” Architecture asks: “What environment do startups need to thrive?”
Introduction · The Flywheel That Isn’t SpinningProgrammes end when funding stops; architecture becomes self-sustaining as components reinforce each other.
Chapter 1 · What Is Ecosystem Architecture?Timing is not one variable among many. It is the master variable that determines the effectiveness of everything else.
Chapter 3 · The Formation Stage ImperativeMost agencies operate as programme administrators. The regions that succeed operate as ecosystem architects — designing the underlying conditions within which entrepreneurial activity naturally emerges.
Chapter 6 · From Programmes to ArchitectureGovernment can architect conditions. Corporates can provide resources. But the ecosystem comes alive only when entrepreneurs build the connections in ways no external actor can orchestrate.
Chapter 21 · The Ecosystem FlywheelThis is not inevitable.
It is architectural.
Startups
I built companies before I invested in them. That order matters. As Venture Partner at Sure Valley Ventures I invest in early-stage AI companies across the UK and Ireland — with an operator’s lens, a founder’s calendar, and a network I’ve spent twenty years earning.
Currently investing via
Seed and pre-seed AI companies across the UK and Ireland. I lead SVV’s activity across the Republic of Ireland and work with founders on GTM, positioning, hiring, and fundraise strategy.
What I did as an operator
Boards
Board work is where operator experience, investor discipline, and ecosystem literacy compound. I sit on private-company boards and government advisory panels — and I’m selective about both.

Twenty years of running sales, marketing, and revenue at fast-growing companies — not consulting them.
Four-time founder. I know what the CEO is not saying in the room.
Both sides of the table — venture partner today, founder yesterday.
A working understanding of the regulatory, capital, and talent context founders operate inside.
Currently investing in AI-native companies; comfortable challenging bad AI strategy at board level.
Boards & advisory
Operator experience and investor discipline in the same seat — and comfortable challenging bad AI strategy at board level.
Speaking
I speak to governments, corporates, universities, and founder communities about ecosystems, entrepreneurial economics, AI, and the operator-investor lens.
Main-stage talks for tech summits, industry conferences, and government-convened events — sharp arguments, no filler slides, tuned to the room.
Moderating founders, investors, and policymakers — or joining as a panellist. Prepared, opinionated, and allergic to the polite non-answer.
Closed-door sessions for corporate innovation teams, government agencies, accelerators, and founder cohorts — 90 minutes to a full day, working sessions not slide decks.





Publishing 2027
How to build entrepreneur ecosystems that actually work.
A field manual for governments, corporates, and the people trying to fix the system from the inside. Twenty years of what worked, what didn’t, and what nobody tells you at the conference. Coming 2027.
In the book
“Stop building stages. Start building infrastructure.”
From the introduction
Contact
Fastest way is email. Read the fit notes first — it saves us both time.